“Since the start of cinema, many immersive revolutions have come, like 3D, 4D, Imax etc. However, only two have stuck – when films turned from silent to having sound, and when they turned from black and white to colour. Viewers are comfortable watching movies the way they are, and I don’t think any revolution is going to come for the next 20 years that will change the way people watch cinema,” he says. His latest film, which is expected to hit screens on May 27, might have a free release in Ukraine as a sign of love and solidarity of Indian filmmakers towards Ukrainians.
When asked if VR and AR along with well-designed digital dome theatres bring people back to film theatres and give a new boost to the industry, he replies, “I don’t think people need to be brought back to theatres. They are already there with films like RRR and KGF2 breaking all previous records. VR and AR will only be considered gimmicks with a giddy first-time experience, but the audience will fall back on what they love the most – good blockbuster entertainment.”
Metaverse, according to many, is going to be the next game-changer. Talking about how the arrival of Metaverse will change the dynamics of the future movie-watching experience, Nitin explains, “I think metaverse is a wrong concept for cinema. It is perfect for gaming and social networking. But for cinema, it just does nothing. Unless it brings in something so mind-boggling that turns the cinema-viewing experience altogether.”